This showreel showcases selected projects demonstrating my skills in branding, motion graphics, UI/UX design, and video production.

Urban Infusion Brand Campaign

• Conceptualised and filmed a commercial-style brand introduction, performing on-screen to convey fatigue and rejuvenation.

• Designed and animated logo stings in After Effects to reflect the brand’s calm, refined identity.

• Created five distinct bottle label designs in Illustrator, maintaining brand consistency across herbal blends.

• Developed a mobile app demo in Figma, designing intuitive UI/UX and adapting a UI kit for brand engagement.

Pause to Breathe Campaign

• Produced a youth-focused podcast video in DaVinci Resolve addressing stress, burnout, and digital fatigue.

• Edited with clean pacing and minimal visuals; added custom After Effects transitions for smooth flow.

This reel highlights my ability to integrate design, storytelling, and motion graphics into cohesive multimedia projects.

Motion Graphics | Adobe After Effects

Created a 5-second animated logo for Urban Infusion in After Effects. The animation reflects the brand’s calming and refined personality through smooth motion, subtle transitions, and precise timing, reinforcing brand identity in a visually engaging way.